Larry Jorgensen interviewed Coca-Cola families and conducted research in communities where Coca-Cola history is told through photos of historic buildings, museums, outdoor murals and memorabilia collections. Did you know Coca-Cola once sold the rights to bottle Coca-Cola throughout the United States for $1? Or that Coca-Cola was first bottled in Vicksburg, Mississippi, not Atlanta? These are just two of the interesting stories revealed in Larry's book, “The Coca-Cola Trail”, People and Places in the History of Coca-Cola.”
Larry tells the real stories of those pioneer bottlers, the challenges they faced, and how they were instrumental in creating the world’s most recognized brand.